Comments on: Microsoft crowdsourcing ads for Windows Phones

By: Alessandro Cappellotto

Alessandro Cappellotto — Tue, 01 Sep 2009 12:48:42 +0000

Hi, I’m the italian community manager of Zooppa. Thanks for your post and your attention to our Windows Phone contest. Yes, I can confirm: we are open to English users too. But not only English people: users from all over the world that want to make an ad in English for Microsoft. We have also other amazing international creative competitions, for example “I love Internet” sponsored by Wired magazine (the Italian edition), and all the contests you can find in the USA platform Zooppa.com.

By: Pilka

Pilka — Tue, 11 Aug 2009 02:06:53 +0000

Nice, i wonder, whether this could be of any use for future projects

By: Chad

Chad — Mon, 03 Aug 2009 03:31:03 +0000

I have that album. The Fratellis, great track.

By: The Evangelist

The Evangelist — Sun, 02 Aug 2009 13:03:37 +0000

@Will Highes: Well, this would make for cheap advertising for Microsoft. Also, if Microsoft did publish the ads, whoever designed them could add a major company to their marketing credentials. I do agree that it is pretty weak though, even if intentionally low.

It would seem that an “American” page is up at http://www.zooppa.com/contests/windows-phone, but the brief is still in Italian instead of English.

By: Fairy Godmother

Fairy Godmother — Sat, 01 Aug 2009 17:30:24 +0000

Now why not pour money into marketing Zune since that is the Microsoft product people are least aware of and spend some on fixing Windows Mobile user interfsce?

By: Microsoft crowdsourcing ads for Windows Phones « MobileTechWorld

Microsoft crowdsourcing ads for Windows Phones « MobileTechWorld — Sat, 01 Aug 2009 16:53:12 +0000

[...] Source: Istartedsomething [...]

By: Manmohanjit

Manmohanjit — Sat, 01 Aug 2009 15:36:51 +0000

windows mobile/phone, not really me, i love my iphone.

By: jitu

jitu — Sat, 01 Aug 2009 14:55:50 +0000

i have this software

By: Will Hughes

Will Hughes — Sat, 01 Aug 2009 14:40:50 +0000

It’s an interesting concept, but if Microsoft is actually going to use those ads – they should be paying more than the paltry “prize” money offered.

If they went to an agency for a major print, radio, web, and TV campaign they’d be looking at a significantly higher cost. More than likely some multiple of $100k USD for it. Offering $600 is pretty weak.

By: Microsoft crowd-sourcing Windows Mobile 6.5 ads

Microsoft crowd-sourcing Windows Mobile 6.5 ads — Sat, 01 Aug 2009 08:33:04 +0000

[...] Via Istartedsomething.com [...]